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Inflynce campaigns function similarly to ads on Web2 platforms (Facebook, Google, Twitter). If you're new to advertising, here's the TL;DR: don't expect instant conversions. The real power of Inflynce -just like Web2 ads- is brand awareness and consistent presence, plus paying creators who amplify your content. Two key factors matter:
Tips for Better Campaigns:
Timing
- Don’t boost immediately. Wait couple of hours after posting before you launch a campaign. This way, your cast already has some natural engagement from your existing followers.
Content
- Keep it clear and simple.
- Use short text or bullet points - avoid long paragraphs.
- Add an eye-catching image or short video. Visuals outperform text alone.
- Make your title/snippet punchy - you only have couple of seconds to grab attention.
Call to Action
- Always include a clear CTA at the end:
- “Follow me”
- “Check out my app”
- “Join our community”
- “Leave a comment”
Budgeting
- Start small. Instead of spending $200 at once, break it into smaller campaigns ($30-$50 each).
- Frequent boosts = more consistent visibility in feeds.
- Test different messages and visuals to see which one works. Adjust your message based on that.
What You Can Promote
- New projects or token launches
- Apps or mini apps
- Channels and communities
- Your personal Farcaster account
Inflynce leads the audience to your cast. From there, it’s up to your content to convert attention into action.
Common Mistakes to Avoid
- Boosting immediately → Wait a bit before boosting to allow natural engagement from your followers. If you don't have an existing follower base, you can launch immediately.
- Too much text → Long paragraphs discourage engagement.
- No visuals → A post without an image or video will almost always underperform.
- Unclear or missing CTA → Don’t assume people know what to do - tell them.
- Launching campaign once → Don’t spend $200+ in one campaign; consistency is key for better visibility and testing.